REACH Agency

Franchise Development Onboarding Questionnaire

    Please Note: All fields except for the ones in the Optional section are required to be filled out.

    Contact Info:

    Please type out your brand exactly as you would like us to use it. Include any capitalization or punctuation marks.

    Which Marketing Platforms Do You Intend to Run?

    Brand Assets:

    Please send all variations and formats of any font files, logos and assets whether stock or branded you may have. Include your Brand Book, if available.

    Please create a folder and upload any necessary files to Google Drive, Dropbox etc. so that they can easily be accessed by our team. Put the URL here:

    Questions:

    1. Which CRM do you use for Franchise Development? If any.

    2. Describe your company with three adjectives.

    3. What's your company's mission statement?

    4. What are some of the important things about becoming one of your brand's franchisees?

    4a. Are there any phrases or specific wording we need to include in the copy?

    4b. Should we exclude any terms in the copy?

    5a. Does your brand have any visual elements that must be used in a specific way?

    5b. Do your logos or colors need to be used in a specific way?

    6. What are the current demographics for your franchisees? (ie. gender, age range, interests, income levels)

    Optional:

    How does your franchise benefit your target audience (customers)?

    Anything else we should know?